Mario Testino’s the MATE Foundation held an opening preview of its latest exhibit, Alta Moda, last week in Lima, Peru. Guests included: Hamish Bowles, Natalia Vodianova, and Art Partner’s Giovanni Testino. The photographer is “delighted with the reaction to this exhibition and working on a tour for Alta Moda to exhibit the show internationally.”
The exhibition Alta Moda – literally “high fashion” in Spanish – is a series of photographic portraits of Peruvians wearing traditional and festive attire from the mountainous region of Cusco. It represents a bold departure for Testino from his work for fashion magazines. “I usually try to capture the moment” says Testino. “But with this series, I wanted to do something very different – not just with my own work but also with the practice of photography. I tried to fit as much time and history into each frame as possible – from the traditional and festive clothing to the Chambi backdrops to the Peruvian people in them. Alta Moda is quite different from the portraits I am perhaps best known for.”
Testino revealed Alta Moda will be exhibited in New York come fall 2013.